Seth Godin is the author of six bestsellers, including Permission Marketing, an Amazon Top 100 bestseller for a year and a Fortune Best Business Book. His newest book, All Marketers are Liars , has already made the Amazon Top 100 and has inspired its own blog. Seth is also a renowned speaker, and was recently chosen as one of "21 Speakers for the Next Century" by Successful Meetings Magazine and is consistently rated among the best speakers by the audiences he addresses. Seth was founder and CEO of Yoyodyne, an interactive direct marketing company, which Yahoo! acquired in late 1998. He holds an MBA from Stanford, is a contributing editor to Fast Company magazine, and was called "the Ultimate...
Author David Michaels visits Google's headquarters in Mountain View, Ca, to discuss his book "Doubt is Their Product: How Industry's Assault on Science Threatens Your Health". This event took place August 27, 2008, as part of the Authors@Google series. In Doubt is Their Product, David Michaels reveals how the tobacco industry's duplicitous tactics spawned a multimillion dollar industry that is dismantling public health safeguards. Product defense consultants, he argues, have increasingly skewed the scientific literature, manufactured and magnified scientific uncertainty, and influenced policy decisions to the advantage of polluters and the manufacturers of dangerous products. To keep the public confused about the hazards posed by global warming, second-hand smoke, asbestos, lead, plastics, and many other toxic materials, industry executives have hired unscrupulous scientists and lobbyists to dispute scientific evidence about health risks. In doing so, they have not only delayed action on specific hazards, but they have constructed barriers to make it harder for lawmakers, government agencies, and courts to respond to future threats.David Michaels is a scientist and former government regulator. During the Clinton Administration, he served as Assistant Secretary of Energy for Environment, Safety and Health, responsible for protecting the health and safety of the workers, neighboring communities, and the environment surrounding the nation's nuclear weapons factories. He currently directs the Project on Scientific Knowledge and Public Policy at The George Washington University School of Public Health and Health Services.
Professor Michael Heller visits Google's Mountain View, CA headquarters to discuss his book "The Gridlock Economy: How Too Much Ownership Wrecks Markets, Stops Innovation, and Costs Lives." This event took place on July 18, 2008, as part of the Authors@Google series.25 new runways would eliminate most air travel delays in America. Why can't we build them? 50 patent owners are blocking a major drug maker from creating a cancer cure. Why won't they get out of the way? 90% of our broadcast spectrum sits idle while American cell phone service lags far behind Japan's and Korea's. Why are we wasting our airwaves? 98% of African American--owned farms have been sold off over the last century. Why can't we stop the loss? All these problems are really the same problem—one whose solution would jump-start innovation, release trillions in productivity, and help revive our slumping economy.The Gridlock Economy is a startling, accessible biography of an idea. Nothing is inevitable about gridlock. It results from choices we make about how to control the resources we value most. We can unlock the grid; this book shows us where to start.Michael Heller is one of America's leading authorities on ownership. He is the Lawrence A. Wien Professor of Real Estate Law at Columbia Law School and has served as the school's Vice Dean for Intellectual Life. He lives in New York and Los Angeles.
Harvard's Berkman Center, Google, and the Family Online Safety Institute hosted this discussion featuring Professor Jonathan Zittrain previewing his forthcoming book "The Future of the Internet - And How To Stop It" with a response by Professor Larry Lessig and an introduction by Google's own Vint Cerf.This event took place at Google's Washington, D.C. office on March 20, 2008.
Rapid Development with Python, Django, and Google App EngineGuido van Rossum (Google)Learn how to create great web applications quickly on Google App Engine using the Django web framework and the Python language. Google App Engine lets you host complete, scalable web applications written in Python with minimal fuss. This tutorial assumes basic familiarity with Python but definitely no advanced Python knowlege; Django experience is optional. You will learn how to use the Django web framework with the datastore API provided by Google App Engine, and how to get the most mileage out of the combination. You will also see how to use Django best practices like unit testing when developing for Google App Engine.
Molecular biologist Elizabeth Blackburn--one of Time magazine's 100 "Most Influential People in the World" in 2007--made headlines in 2004 when she was dismissed from the President's Council on Bioethics after objecting to the council's call for a moratorium on stem cell research and protesting the suppression of relevant scientific evidence in its final report. But it is Blackburn's groundbreaking work on telomeric DNA, which launched the field of telomere research, that will have the more profound and long-lasting effect on science and society. In this compelling biography ("Elizabeth Blackburn and the Story of Telomeres: Deciphering the Ends of DNA"), Catherine Brady tells the story of Elizabeth Blackburn's life and work and the emergence of a new field of scientific research on the specialized ends of chromosomes and the telomerase enzyme that extends them.Catherine Brady is Assistant Professor in the MFA in Writing Program at the University of San Francisco. She is the author of two collections of short stories, The End of the Class War and Curled in the Bed of Love (a winner of the 2002 Flannery O'Connor Award for Short Fiction).This event took place on June 19, 2008, as a part of the Authors@Google series.
Google I/O '08 Keynote: Imagination, Immediacy, and Innovation... and a little glimpse under the hood at GoogleMarissa Mayer has been with Google for 9 years, helping to build Google into one of the world's most popular web services. As the VP of Search and User Experience, her team is behind some of Google's most popular and successful products including core web search, images, news, books, maps, iGoogle, toolbar, desktop, and health. This talk is a glimpse from inside the trenches of how Google builds products (including practical insights on how to build the best products), how to prioritize your efforts especially under resource constraints, and how to think about strategy.
Go to Google Maps: http://maps.google.com |Google Maps Playlist: http://www.youtube.com/view_pl y_list?p=98DA918472BB3131 | How to create personalized, annotated, customized maps using Google Maps.
Valentino Achak Deng discusses the novel "What Is the What" by Dave Eggers as part of the Authors@Google series. This event took place on April 30, 2007 at Google Headquarters in Mountain View, CA, as part of the Authors@Google series. Additional information about Valentino can be found at http://www.valentinoachakdeng.comOther Valentino YouTube videos: http://www.youtube.com/watch?v vjqD3WWbs9s http://www.youtube.com/watch?v opKRp9cO6m0 http://www.youtube.com/watch?v eucSFeptlyk
Mute Records recording artist José González visits Google's Mountain View, CA, office for a conversation with the @Google Team's Boone Spooner and to play a set of live songs from his albums, "Veneer" and "In Our Nature." This event took place on October 9, 2007, as part of the Live@Google series. More information about José González can be found at http://www.jose-gonzalez.com
Google App Engine enables developers to build their web applications on the same scalable systems that power Google applications.For more info on Google App Engine: http://code.google.com/appengine
